Lumio
Circuit House Technologies, which secured $4.3 million in funding last June, is making a bold entry into the home entertainment sector with its new brand, Lumio. With a focus on Smart TVs, the company aims to transform consumer expectations in this space.
India’s Smart TV Evolution
India’s Smart TV market, currently valued at $5 billion, is on a steady growth trajectory, expected to expand at a 13% CAGR over the next three to four years. The demand for advanced display technologies like QLED, OLED, and MiniLED is driving this surge, with 4K TVs already dominating nearly 70% of sales.
Despite the presence of over 100 competing brands, many Indian consumers continue to search for options without a clear preference, indicating a lack of trust in existing players. Lumio aims to bridge this gap by offering a brand that truly understands and caters to the evolving needs of Indian buyers.
Lumio’s Vision: Smart TVs with a Purpose
Led by a team of industry veterans from Flipkart, Xiaomi, Lenovo, Philips, Tivo, LG, and Samsung, Lumio is set to introduce a refreshing perspective on Smart TVs. The company is committed to delivering not just high-quality hardware but also an immersive, frustration-free user experience.
Strategic Alliances for Excellence
Lumio has partnered with major industry leaders to ensure a top-tier product experience:
Google TV: Providing access to over 400,000 movies and shows across 10,000+ apps.
Dixon Technologies: Overseeing production to guarantee superior build quality.
Amazon India: Serving as the exclusive online retail partner to ensure broad accessibility.
Upcoming Launch
The full Lumio Smart TV lineup will be unveiled in March 2025, setting the stage for a new wave of innovation in home entertainment.
Leadership Insights
Raghu, CEO of Circuit House Technologies, emphasized the company’s mission:
“Technology should spark joy, not frustration. In a fast-moving world, consumers deserve Smart TVs that keep pace with their lives. Lumio is designed to redefine expectations and elevate the viewing experience.”
Shalini Govil-Pai, VP & GM of TV Platforms at Google, shared her excitement about the partnership:
“Television is evolving, and we are thrilled to collaborate with Circuit House Technologies to bring customers smarter, more intuitive entertainment solutions.”
With a strong vision, cutting-edge technology, and powerful partnerships, Lumio is poised to transform how India experiences Smart TV entertainment.